- Maddy Osman
- Mar 25
- 6 min read
Updated: May 4
Modern beauty industry clients live and breathe on the internet. They often start their salon journey with an online search, researching salons, reading reviews and forming impressions before even stepping into the shops.
To adapt to this shift in consumer behavior, your hair salon needs to change its marketing strategies, with a website as the foundation. An impressive online storefront can showcase your unique work, style and expertise.
Building a professional website is crucial to starting a business. You can learn how to build a website yourself with Wix without spending hundreds of dollars.
For inspiration, check out these top 11 hair salon websites built on Wix. They'll give you ideas for eye-catching designs, must-have features and engaging content.
Need inspiration for your website? With Wix, building a standout site is easier than ever. Choose from hundreds of customizable templates and use Wix’s easy drag-and-drop website builder tools to make your vision come to life. Turn your ideas into reality and see just how simple it is to create a unique, professional website.
Expert tip for success: Choosing a name for your salon can be tough, but a bit of creativity can make all the difference. Looking for ideas? Use our hair business name generator to come up with a name that’s as stylish as your services.
11 hair salon website examples built on Wix
01. Hiroshi Beauty Hub
Hiroshi Beverly Hills captures the essence of luxury and refinement, and that sophistication translates beautifully into its website. This site uses a clean, modern design with subtle animations and a monochromatic web design that feels elevated and professional. What really stands out is the way it introduces the team—each stylist has a dedicated section with a portrait and bio, making the experience feel personal before you even step into the salon. The service menu is expansive, going beyond traditional cuts and color to include Japanese head spa treatments and even cosmetic acupuncture, which reinforces the salon’s holistic approach to beauty. Clients can also book appointments directly through the site using Wix's scheduling software, streamlining the path from discovery to appointment.
02. Westfolk
Westfolk Salon's website delivers the same calm, airy vibe you’d expect from a modern California salon. Built with Wix, the site uses soft colors, large imagery and white space effectively to create a serene browsing experience. The homepage offers a strong first impression with a brief brand intro and a prominent "Book Now" call to action that makes navigation super intuitive. One of the site’s strongest features is the detailed service menu, which outlines everything from cut and color to extensions, complete with pricing. There’s also a well-structured team section that features friendly bios and professional portraits of each stylist, helping clients feel more connected before their first visit. The integrated booking system ties everything together, ensuring that clients can schedule their appointments with minimal effort.
03. The Salon
The Salon’s website is a masterclass in sleek, modern design that still feels warm and approachable. The site instantly communicates the salon’s elevated yet down-to-earth vibe, using muted tones, clean lines and tasteful typography. The homepage is thoughtfully structured, highlighting key services, team members and a bold “Book Now” button that makes navigation effortless. The Salon's site communicates trust—whether it’s through the detailed bios of the stylists, the professional photography or the embedded Google reviews that lend social proof right on the homepage. The service menu is easy to scan, with clear pricing and descriptions and the integrated booking flow keeps things simple for new and returning clients alike. It’s a great example of how strong branding, clear messaging and smart layout can turn a website into a genuine extension of the salon experience.
04. S&M Hair Salon
Chicago’s S&M Hair Salon specializes in expert balayage. Its website features a sleek black and white aesthetic, clearly listing an extensive menu of services with transparent pricing. The experienced team uses premium Japanese and Scottish products. With over 20 years in business, this Canal Plaza salon proves its expertise online.
05. Bendición Salon
Bendición Salon’s website delivers both beauty and efficiency. The empowering tagline “Be your own kind of beautiful” anchors a design that seamlessly integrates online booking, portfolio galleries and service information. Earth-toned aesthetics and smooth animations create an inviting atmosphere that guides visitors naturally through the booking process.
Learn more: Online portfolio
06. Amazing Hair Salon
NYC’s Amazing Hair Salon features a professional design with strong visuals. Its clean interface seamlessly incorporates a gallery, live chat and client testimonials. The categorized services menu and streamlined online booking system demonstrate its commitment to client convenience while maintaining visual sophistication.
07. The Hair Co.
The Hair Co.’s website balances professionalism with accessibility. Its Facebook Messenger integration and clear business hours facilitate easy communication. The services menu is organized within a clean, contemporary design that prioritizes user experience.
While website development might appear daunting, you can start designing your hair salon website by performing a domain name search, using free web hosting and benefiting from Wix’s AI website builder to start on the right foot.
08. Blown Away Salon
Blown Away Salon’s modern, sophisticated website focuses on blowout services. Its monochromatic purple palette creates a cohesive brand identity, while clear prices, online booking and professional photography keep potential customers engaged.
09. The Hair Loft
The Hair Loft’s website stands out with its expert use of white space and sophisticated neutral palette. Its stylist profiles are elevated with professional photography that showcases its lavish salon space, making the team’s expertise more accessible.
10. Evolve Hair Salon
Evolve Hair Salon’s website features an artistic black and white floral pattern that frames its web content. The minimalist logo design contrasts beautifully with illustrated botanical elements, creating a sophisticated yet approachable online presence for its bridal clientele.
11. Live Free & Dye Salon
Live Free & Dye Salon brings personality through its playful pink and green color scheme and hand-drawn logo elements. As Hudson Valley’s award-winning salon, it showcases its accolades alongside curated product merchandise in a boutique-style layout.
Wix makes it easy to create boutique-style websites with its extensive website templates, drag-and-drop website builder and powerful blog maker.
How to design a hair salon website
Your website design directly impacts how potential clients perceive and interact with your salon. An effective design balances visual appeal with functionality to convert visitors into bookings.
Prioritize visual storytelling: Feature a stunning portfolio gallery on your homepage showcasing your best work. Include high-quality before/after transformations that demonstrate your expertise.
Streamline the booking process: Place your booking button prominently in the navigation and homepage. Integrate a user-friendly scheduling system that shows real-time availability and stylist selection.
Create mobile-first layout: Design your site with mobile users in mind to ensure all elements work smoothly on smaller screens. Use large, tappable buttons and easy-to-read fonts that scale well across devices.
Display transparent pricing: Present your services menu with clear pricing structures. Include base prices while noting factors that may affect final costs, like hair length or treatment complexity.
Showcase your space and team: Add professional photos of your salon interior and stylist headshots. Feature brief team bios highlighting each stylist’s specialties and certifications to build trust.
Learn more:
The websites featured here were built with Wix and show what’s possible with real, DIY designs. They represent functional, effective and thoughtfully crafted options that help people run their businesses.
Best hair salon websites FAQ
Should a hair salon website be mobile-responsive?
Absolutely. More than 60% of the world's web traffic comes from mobile devices, so your website must work flawlessly on phones and tablets. This means easy-to-tap call-to-action buttons, readable text and a booking system that works smoothly on smaller screens.
Wix websites are responsive by design, so you can build your hair salon website without worrying about extra heavy lifting.
What should you include on the homepage of a hair salon website?
Your homepage should feature your booking button, the latest work examples and key services. Beyond that, ensure clients can quickly access your most popular services, find your location and understand your business hours.
Learn more:
Should you display prices on the hair salon website?
Yes, modern clients expect transparency and often use prices to pre-qualify salons. List base prices for core services while noting that final costs vary based on hair length, thickness or complexity.
Should I include bookings on my hair salon website?
Yes — including booking or scheduling functionality on your website is an effective way to run your business better. Not only does it help you organize and automate bookings, its also a great way to market your website and capture new clients through seamless booking systems,
How do I set up a hair salon online shop?
To set up an online hair salon shop, pick an eCommerce platform like Wix and design a website that highlights your products and services. Sell hair care products, styling tools or even offer virtual consultations, and make sure to add secure payment options. Promote your shop using social media, SEO and email marketing to bring in traffic and customers.
Commentaires