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Sarah Crooke

Analytics Specialist and Owner of Meliorum

With 20+ years of working in digital, from developer to account manager, Sarah works for some of the big-name brands in Australia and several not-for-profit and charity organizations. Her consultancy, Meliorum, works with clients in implementation, reporting, and analysis.

Articles & Resources

28 May 2025

Trend analysis: How to turn imperfect data into marketing wins

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