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Marketing (Page 2)

(52 articles)

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These legacy retail brands modernized their marketing strategies, and now they're thriving

BY CATHERINE THORPE

Are internet holidays marketing genius or just social media noise (and who declares them anyway)?

BY LIZ DOUPNIK

The canny creatives behind the tinned fish revival

BY ELLIE HOWARD

Kate Gunning, host of the CMO Show, says marketing resumes don’t tell the full story

BY IDO LECHNER

The influencer marketing trends agencies need to know

BY JESSE RELKIN

How to help brands be authentic in a BeReal era

BY JOE O'CONNOR

Leverage nonlinear storytelling to redefine your marketing and web design

BY IDO LECHNER

We’re at a turning point in social media marketing. Here’s what that means for agencies.

BY IDO LECHNER

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