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With Wix, the good news is that the pricing is as flexible as your needs. Whether you’re just testing the waters or creating a website for a thriving online business, there’s a plan for you.

This guide breaks down everything you need to know about Wix’s pricing options. From free plans to paid subscriptions, you’ll find the right choice without stretching your budget. 

What does Wix offer for free?

Yes, you can build a website on Wix for free. The free plan is perfect for experimenting with the platform or creating a simple personal site. Here’s what you’ll get on the free tier:

• Access to Wix’s drag-and-drop website builder with over 2000+ customizable website templates. Learn more: How to choose a website template on Wix

• Auto-generated Wix URL (your site will have "wixsite.com" in the address). 

• Free website hosting, so you don’t have to worry about where your site lives. 

• Access to built-in SEO features and basic functionality for creating your site. 

While the free plan makes it easy to get started, it’s more of a stepping stone. If you’re looking for something polished and professional, that’s where the paid plans come in.

Learn more: How to build a website for free.

Wix paid plans explained

Wix plans are designed to fit different types of customers, from individuals sharing their passion projects to businesses with growing needs. Below are the main tiers available:

01. Light plan ($17/month)

The Light plan is ideal for building your online presence without splurging. It’s a great choice for bloggers, hobbyists and those new to creating websites. Here’s what you’ll receive:

• Free domain name for one year 

• 2 GB storage space 

• Light marketing tools 

• Multi-cloud hosting for speed and site reliability 

This plan is perfect if you want to focus on sharing content, but don’t need advanced website features, like online payments or extensive customization.

02. Core plan ($29/month)

Planning to sell products or services? The Core plan is your gateway to eCommerce and comes with more functionality than the Light plan. Its features include:

• Free domain name for one year 

• 50 GB storage space to accommodate growing content 

• Ability to accept payments online for products or services 

• Basic eCommerce tools to set up a small store 

• Online scheduling and booking tools 

The Core plan works well for small businesses or creators looking to monetize their websites, and is a practical step up for those ready to go beyond the basics.

03. Business plan ($39/month)

For entrepreneurs and businesses ready to scale, the Business plan has everything you need to manage and grow effectively. Here’s the breakdown:

• Free domain for one year 

• 100 GB storage to hold your extensive content 

• Advanced SEO features and marketing tools to enhance your reach 

• Expanded eCommerce capabilities 

• Booking and event management features 

• Support for up to 10 site collaborators 

Designed for growing teams or individual businesses with aspirations to expand, the Business plan gives you all the essentials to run a professional operation.

04. Business elite ($159/month)

The Business Elite plan is the ultimate choice for large-scale operations and complex business needs. Beyond the features in the Business plan, this tier includes:

• Unlimited storage space 

• Advanced developer tools for customized functionality 

• Support for up to 100 collaborators, making it ideal for large teams 

• Enhanced eCommerce website features to manage extensive product catalogs 

If seamless scalability and in-depth customization are your priorities, this plan provides a solid foundation for taking your digital ambitions to the next level.

*Editor's note: Plans and pricing are current at the time of this writing. They are subject to change at any time.  

Additional costs to consider 

While the pricing tiers above cover the primary costs, additional expenses can come into play depending on your specific needs. If you're wondering how much does a website cost, here’s a look at what else you might want to budget for:

Custom domains

If you need a custom domain, Wix offers free domains for the first year in most paid plans. After that, domains typically renew at $14.95–$24.95 annually, depending on the extension (e.g., .com or .org).

Professional email addresses

For professional email addresses like info@yourwebsite.com, Wix partners with Google Workspace. Plans start at around $6/month per business email address, giving you access to Gmail plus tools such as Google Drive and Calendar.

Apps and add-ons

Wix’s App Market offers additional functionality, like online booking, analytics tools or marketing boosts. Some apps are free, while others require monthly fees ranging from $3 to $20+.

Payment processing fees

If you’re running an online store, consider the costs of payment processing fees, which vary depending on your location and payment provider. Wix does not charge additional transaction fees beyond what the payment provider enforces.

Hiring a Wix expert

Wix’s intuitive platform makes it easy to create a site on your own, but you can also hire a Wix Expert for customizations. Costs for professionals vary depending on the scope of work.

How much is a Wix website? FAQ

Is Wix Free?

Yes, Wix is free to use. You can create, publish, and host a website completely free of charge. However, the free plan comes with Wix ads and a non-customizable URL (ending in "wixsite.com"), which might not be ideal for professional use.

What’s included in the free plan?

The free plan offers the website builder, customizable templates, free website hosting and the ability to create your first site. It doesn’t include a custom domain or advanced features.

Can I upgrade my plan later?

Absolutely. Wix makes it easy to upgrade at any time. Once you’ve started, you can switch to a paid plan for more storage, better features and a custom domain.

Are there hidden costs?

Wix is upfront about their pricing. That said, keep in mind that some additional features, like premium apps and third-party integrations, may come at an extra cost.

Do Wix plans include a custom domain?

Paid plans include a free domain for one year. After that, you’ll need to renew it annually. Alternatively, you can link a domain you already own.

What happens if I cancel my plan?

Wix offers a 14-day money-back guarantee for most subscriptions. You can cancel within this timeframe if you decide the platform isn’t right for you.