- Nesia Sadeh
- Jul 26
- 9 min read
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If you're searching for sports website examples that get it right, you’re in the right place. Whether you're running a local league, managing a gym, training clients or building your brand as a personal coach, having a professional website is one of the smartest ways to grow your presence and connect with your audience.
Building a website that engages fans, showcases athletes and turns visitors into clients doesn’t need to be hard. In fact, 94% of the time, users form their opinion about a website based on its design.
We’ll walk you through how to create a website for your sports team, build a fitness website or even launch your own online store to sell custom merch. You’ll also see how top athletes, teams and trainers use their sites to promote events, manage bookings, share schedules and create a blog to keep fans or clients engaged.
Not sure where to start or wondering how to make a website from scratch? The good news is, you don’t need to code or hire a developer. Today’s best website builders, especially those with built-in AI, make it easier than ever to get online. With a solid website builder or AI website builder, you can choose from customizable website templates and publish in minutes. Bonus: many offer free website hosting, so you can get started without upfront costs.
If you’re looking for website design inspiration or want to learn from the best websites in the sports and fitness space, we’ve curated examples that show what’s possible. From sleek portfolio websites for personal trainers to full-featured sports website builders used by entire leagues, these real-life sites show you how to create something that’s both good-looking and goal-driven.
Let’s dive in—and help you build a site that plays just as hard as you do.
When choosing a website builder, you want one that’s flexible, powerful and easy-to-use. Wix is the go-to platform for millions of users looking to create a stunning website effortlessly. See what makes Wix stand out from the crowd and why it’s the right fit for you.
TL;DR: sports website examples
"These Wix‑built sites show real sports website examples that offer design, content, tools and performance in one package. Choose one that resonates with your goals, learn what they did right and launch." - Sharon Hafuta, SEO blog editor at Wix
Quick highlights:
We selected based on design quality, ease of website navigation, booking/blog tools, website performance and branding consistency
Emphasis on usability, mobile speed, SEO features, blog integration, eCommerce, custom merch
Real Wix sites that showcase website features readers can replicate
Focus on sports, fitness, team, coaching, training academy use cases
Selection criteria | It's importance |
Design & branding | Consistent visual identity, memorable logo and design |
Tool integration | Sites include blogs, seamless booking and eCommerce |
Performance & speed | Fast page loading times |
SEO & structural layout | Proper headings, site SEO features and optimized design |
Content value | Clear messaging, calls to action and marketing strategies rooted in clarity |
15 best sports website examples
Here are some Wix-built websites that hit the mark, plus what makes each one exceptional.
"These sports website examples show what happens when branding, features and the right tools click into place." - Sharon Hafuta, SEO blog editor at Wix
01. C4 Strong
C4 Strong delivers athletic performance training, turf and cage rentals, plus youth and team sessions in Virginia. The homepage shows available services, hours, contact and rental options.
Turf and cage rental booking availability info
Operating hours and address clearly displayed
Contact information featured up front
Clean navigation emphasizing service types
Inspired? Here’s the exact Wix template behind this sports website:
Template name: Sporting goods store website template
02. Be Sports Performance
Be Sports Performance specializes in student‑athlete training, this site outlines performance programs, membership info, assessments and facility access. It’s designed to appeal to serious athletes and parents.
One‑on‑one and team training programs detailed
Facility description and trial pass offer
Testimonials and mission statement included
Clear calls to join with a complementary 7-day pass
Inspired? Here’s the exact Wix template behind this sports website:
Template name: Start from scratch website template
Pro tip: Starting with blank website templates gives you total creative freedom—no pre-set layouts or styles to work around. It’s the best way to build a fully custom site that reflects your exact vision, whether you're designing for yourself or a client.
Learn more:
03. Soccer Coach San Diego
Soccer Coach San Diego's coaching site includes a blog, parent/player resources and training sign‑up forms, showing how to start a blog and offer coaching details effectively.
Training tips and posts via blog section
Booking or contact form for coaching sessions
Useful youth soccer program descriptions
Clean navigation and responsive layout
Inspired? Here’s the exact Wix template behind this sports website:
Template name: Sports psychologist website template
Learn more:
04. GameDay MMA USA
GameDay MMA USA promotes MMA events, tournaments and all‑star games. It uses powerful imagery, event listings, info packets and clear navigation for athletes and coaches.
Event details and registration info front and center
Free info packet downloads promoted
MMA branding with bold visuals
Online store with merch
Inspired? Here’s the exact Wix template behind this sports website:
Template name: Boxing trainer website template
05. Athlete Retreat Sports Academy
Athlete Retreat Sports Academy offers retreat service, which uses pages to describe training events, retreats, testimonials and pricing. The personal tone and calming layout make the offer approachable.
Services and retreat packages clearly described
Testimonial quotes add trust and personality
Clean website design with clear sections
Easy to navigate call‑to‑action buttons
Inspired? Here’s the exact Wix template behind this sports website:
Template name: Fitness trainer website template
06. The Blue Print Basketball Camp
The Blue Print Basketball Camp showcases seasonal sports camps, schedules and registration info. Their site focuses on easy access to program dates and bookings.
Camp schedules and offerings prioritized
Booking or registration information visible early
Vibrant photos and call‑to‑action buttons
Cohesive seasonal branding
Inspired? Here’s the exact Wix template behind this sports website:
Template name: 3D designer website template
07. Method Pilates
Method Pilates focuses on Pilates classes and wellness, this site offers schedule info, booking and class descriptions with a calm, wellness‑centered design.
Class timetable and booking integration
Descriptions of Pilates programs and styles
Wellness imagery and soothing color palette
Direct call to action for class sign‑up
Inspired? Here’s the exact Wix template behind this sports website:
Template name: Online fitness programs website template
08. Elated Way
Elated Way focuses on soccer coaching with session booking integration. Booking and a contact interface are clearly featured in a soothing layout.
Booking for coaching or soccer sessions available
Calm, professional design with neutral tones
Clear appointment call‑to‑action above the fold
Single‑page layout with minimal distractions
Inspired? Here’s the exact Wix template behind this sports website:
Template name: Soccer website template
09. The Soccer Lot
The Soccer Lot is a community‑focused facility in Kansas City offering adult and youth 5‑a‑side soccer leagues, pick‑up games, tournaments, training and field rentals. The site clearly presents schedules, pricing, facility rental and community info, making it a strong sports website example for local sports venues.
League, pick‑up and tournament sign‑up options easily visible
Weekly schedule and pricing presented in clean table style
Facility rentals and birthday party offerings featured
Clear navigation to community, training and contact pages
Inspired? Here’s the exact Wix template behind this sports website:
Template name: Fitness studio website template
10. TriCore Fit
TriCore Fit offers functional fitness training with clear service modules, trainer info and booking interface. Its modern minimalist look supports professional clarity.
Service offerings listed with short descriptions
Trainer or coach credentials highlighted
Booking options or contact details prominent
Minimalist web design for easy navigation
Inspired? Here’s the exact Wix template behind this sports website:
Template name: Minimal layout website template
11. Make it Athletics
Make it Athletics presents personal training, seasonal camps and specialty coaching. Service pages detail training plans, and the layout emphasizes branding consistency.
Training categories and programs clearly outlined
Branding consistent across pages
Strong use of imagery for service clarity
Simple menu navigation
Inspired? Here’s the exact Wix template behind this sports website:
Template name: Online sporting goods store website template
12. The Burn Society
The Burn Society is a clean and professional looking fitness site, showcasing sessions, qualifications and contact.
Trainer bio and qualifications presented early
Service offerings laid out concisely
Contact form for inquiries and booking
Simple single‑page portfolio style
Inspired? Here’s the exact Wix template behind this sports website:
Template name: Yoga studio website template
13. D Backs Elite
D Backs Elite is a baseball organization focuses on elite youth development with coach bios, tournament information and tryout registration. Though basic, it’s dedicated to messaging and recruitment.
Tryout and registration details prominently featured
Coach staff listings with credentials
Tournament and team event information
Brand-focused homepage layout
Inspired? Here’s the exact Wix template behind this sports website:
Template name: Sports blog & podcast website template
14. Hamptons Sports Coaching
Hamptons Sports Coaching prepares youth and high schoolers for professional and collegiate-level sports by offering a special retreat setting. Hamptons Sports Coaching's website clearly describes their offerings and coaches with clean, easy-to-navigate web pages.
Age‑group and skill‑level program pages
Coach profiles with experience and credentials
Clear calls‑to‑action for contact inquiries
Responsive layout optimized for mobile
Inspired? Here’s the exact Wix template behind this sports website:
Template name: Herb shop website template
Learn more:
15. Mouv
Mouv is a training site that combines service descriptions with contact and booking details, all in a clean, calming visual style.
Therapy and training services clearly described
Booking or contact CTA visible
Soothing layout with consistent fonts and colors
Emphasis on clarity and trust
Inspired? Here’s the exact Wix template behind this sports website:
Template name: Fitness studio website template
How to make your own best sports website
Building your own sports website breaks down into simple steps. First, decide on your goals: team, coaching, fitness, eCommerce and blog. Wix makes how to make a business website easy, even for beginners.
01. Choose a website template or build with AI
Choose from health website templates or let AI build your sports website for you.
Select a design that fits your brand
Explore drag-and-drop website builder to adjust layouts easily
Option to change colors, fonts, images or services
02. Register and connect a domain name
A branded domain name makes it easy for people to find your business online. If you choose a sports-related domain name, it also helps potential customers understand what your business is all about.
Use a domain name generator or domain name search tools to find the perfect domain
Understand what's a domain and what is web hosting and the importance of free website hosting
Learn how to register a domain
03. Customize your website
Use a logo maker to create a custom logo, add team/staff profiles, integrate online scheduling, include high-quality images and colors for brand recognition.
Explore sports business names, services and overall mission
Make clear call to actions (register, book now, contact us)
Learn how to design a logo and perfect your online branding.
04. Add business tools
Enable Wix booking features, add a blog and create an online store (if desired).
Use a blog maker to publish sports-related content
Learn how to make an eCommerce website to sell custom merch, sports packages and fitness sessions
Take advantage of SEO tools to help people find your sports business quickly.
Explore more:
05. Publish and promote
The best fitness websites make sure they review their website before it goes live.
Preview desktop and mobile versions
Test all buttons and online forms
Use marketing strategies: social media, email marketing and custom coupons
Track traffic, optimize site speed and ensure website security
Pro tip: Ask a friend to peer-review your website. A fresh set of eyes can catch things you might have missed.
Why Wix is perfect for sports websites
Wix stands out for its flexibility and versatility. From beginners to pros, Wix's features cater to all skill levels and makes it easy to get online, fast.
Professionally designed website features for customization
Integrated tools for SEO and faster website performance
Hassle-free website hosting and domain name management
Benefits | Why it's a fit for sports websites |
Creative tools | Drag-and-drop, templates and branding tools |
Scalability | Perfect for growing businesses |
SEO optimized | Boosts site visibility online |
Sports website examples FAQ
How do I start a sports blog?
Activate Wix Blog (the blog maker feature), select a design and layout, write content focused on match reports, training tips or athlete stories and use create a blog strategies to build readership and boost SEO.
How to create a website for your sports team?
Use Wix's drag-and-drop website builder or AI builder to choose a sports team website template, then add team bios, schedules, photos, booking tools and customized branding and color schemes for a professional site.
Explore the best website builders by niche:
How to build a fitness website?
Pick a fitness website template, add class or session details, client testimonials, online booking and store features and customize layout using how to design a website principles to appeal to prospective clients.
Explore more best website examples:
What are the best portfolio websites for fitness professionals?
Look to portfolio websites like those showcasing trainers or small studios; they feature strong imagery, service overviews, contact info, client success highlights and clean layout—essential for best portfolio websites.
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